Lucky Days

Monday, January 14, 2008


I try not to do this too often, but today I am posting the first official review of Zenobia: The Curious Book of Business, a book I co-authored with Matt Emmens, the CEO of Shire Pharmaceuticals, and which my husband and business partner, William Sulit, illustrated. This slender book somehow took more than two years to write, and while I'm fond of saying that I'm keen on literary risk-taking, don't think that I haven't been over here shaking in my boots.

Reviews represent one person's opinion; I'm well aware of that. But I thank the kind soul at Publishers Weekly for taking the time to read Zenobia, and for reading so generously.

STARRED REVIEW/PUBLISHERS WEEKLY/JANUARY 14
Zenobia: The Curious Book of Business: A Tale of Triumph Over Yes-People, Cynics, Hedgers, and Other Corporate Killjoys
Mathew Emmens and Beth Kephart, illus. by William Sulit. Berrett-Koehler, $19.95 (144p) ISBN 9781576754788
A business fable in the tradition of Who Moved My Cheese?, but more closely akin to Alice in Wonderland, this work from pharmaceuticals CEO Emmens and poet-novelist-journalist Kephart (Flow: The Life and Times of Philadelphia’s Schuylkill River) concerns a topsy-turvy organization which should prove oddly familiar for anyone who’s worked in a corporate environment. Our heroine, Moira, is a newcomer to the once-respected Zenobia company, now in physical and psychological disrepair. Without signs or helpers, Moira must navigate the bizarre office layout (“countless drab-green cubicles, like so many Brussels sprouts attached to a stalk”), overcome the entrenched mindset (“We excel at the familiar”) and find the elusive Room 133A, where she’s been summoned to help the flagging enterprise. Emphasizing the power of imagination, innovation, people and possibility, Emmens and Kephart’s tale of against-the-system heroism illustrates well the intangible human resources that business-as-usual can squelch. Though it may initially strike serious-minded readers silly, this tale makes an enchanting and worthwhile trip into the rabbit hole of nonsensical corporate culture, drawing out plenty of X-ray insight into the modern workplace. Whimsical line drawings from Sulit complete what could be the most enjoyable, readable business book in recent memory. (Jan.)

2 comments:

Melissa Walker said...

Fantastic! Remember that you have fans, and blogging about reviews and mentions is perfectly wonderful too.

I started UNDERCOVER (finally!) last night and can't wait to get back to it. It's lovely, lovely.

Beth Kephart said...

Melissa,

You are too much. But thank you. I have been feeling like not much of a writer these past few days. Funny how one reader can save you from your own worst doubting self.

b

  © Blogger templates Newspaper II by Ourblogtemplates.com 2008

Back to TOP